Rachael has partnered with the Arbor Day Foundation to create various educational content pieces about trees, forests, climate, and biodiversity. This non-profit organization works globally to plant trees, restore forests, and create healthier ecosystems to support biodiversity and communities. Through their programs, they help support pollinators, wildlife habitats, and at-risk ecosystems while educating the public about the importance of trees for climate, health, and community well-being. Our partnership focuses on creating educational content to encourage understanding about trees and forests and inspire action to advocate for nature and support the Arbor Day Foundation’s work.
After strategizing and planning, Rachael produced, wrote, filmed, hosted, and edited short-form videos intended for social media. Reels and stories were posted on Rachael’s @thenatureeducator social media platforms. The content received very positive engagement and feedback from viewers, and raised awareness and support for the Arbor Day Foundation .
Please see content samples from this project below: